In the book we cover social media from so many angles … each of them an ideas factory for a different part of your school.  There are 14 different ways your school could benefit from social media:


  • Strategic ideas to keep you on track
  • Ideas to help you pick the right communication channel
  • Ideas to effectively resource and maintain your social media
  • Ideas to develop and build community
  • Advertising your school through social media
  • Using messaging tools
  • Promoting your school in a visual way
  • Using social media to share your staff’s expertise
  • Using social media to drive people and traffic
  • Helping your fundraising at your school
  • Grassroots campaigning for your school
  • Apps and mobile site ideas for your school
  • Using social media to streamline your administrative processes
  • Social media in the classroom

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